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Healing Leadership

Healing Leadership: A conversation with Dr. Ginny Baro about the need for great leaders

Author of the #1 Bestseller, Fearless Women at Work, delivers her second book, Healing Leadership, that explores the secrets of healing leadership and recommends high-performance habits for improving self-leadership and developing a growth mindset and resilience. 

Ginny Baro

Dr. Ginny Baro, #1 bestselling author, award-winning international motivational speaker, certified leadership coach, and career strategist

Dr. Ginny A. Baro is an award-winning international motivational speaker, certified leadership coach, career strategist, and #1 bestselling author of Fearless Women at Work. Named one of the Top 100 Global Thought Leaders, she delivers coaching programs, trainings, and keynotes to global audiences to develop individual women and leaders and helps Fortune 500 companies build inclusive leadership dream teams. Prior to starting ExecutiveBound®, Baro, who holds a Ph.D. in information systems, an MS in computer science, an MBA in management and a BA in Computer Science and Economics, was a director at Lord, Abbett & Co., LLC. She also worked for Alliance Bernstein and Prudential. She immigrated to the U.S. at age 14 from the Dominican Republic and speaks fluent Spanish. Healing Leadership (Bavaro Press) is her second book.

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The genesis behind Healing Leadership: A conversation with Susana Baumann and Dr. Ginny Baro

Latinas in Business CEO and President, Susana G Baumann, sat down with Dr. Baro to discuss her upcoming book, Healing Leadership, which comes out April 14th, 2021. 

The highly anticipated book did not start out as a book at all. Originally it began as a series of interviews with five leaders that Ginny conducted for her Fearless Leaders Challenge, a five day training event for Fearless Women At Work, back in the middle of the pandemic during May 2020. The focus of the interviews was to explore three main questions: What are the critical skills that leaders need right now in the middle of a pandemic, where there’s so much uncertainty? What can companies do to develop their leaders and their talent during this time when people are virtual? And what can leaders do to develop a unique edge?

Healing Leadership

Dr. Ginny Baro’s upcoming book, Healing Leadership. Out April 14th.

Ginny Baro 

Those were the three questions that I was very curious about. So I went through the five interviews. And when I finished, I started to write out a framework for the Fearless Leaders Challenge….Well, what I realized is that intuitively, what I wrote out was the table of contents for a new book, not for a five day challenge. There were way too many subjects to be covered in five days. And that was the genesis of Healing Leadership….I know the last 30 years that I’ve been around working, I have been exposed to so many different types of leaders and I knew  from that experience that leaders make or break an organization, and that so many of us leaders never received a manual of how to be great leaders. And so this became my goal to not only talk about my experiences, but also bring other leaders’ experiences to be part of this project. And that’s how you got involved in this book and 40 other leaders along with you.

Susana G Baumann  15:29  

Yes. And I thank you very much for the opportunity. It was fun to do the podcast and then to read the result of the interview was really very, very humbling. Now, Ginny, what is the core topic of healing leaders leadership? What do you think leadership needs to be healed?

Ginny Baro  15:54  

So yes, by the title Healing Leadership, it implies that there’s healing to be done. So that the healing to be done, from my perspective, is that there dis-ease, disease in leadership today. And like I mentioned, there, we were never taught, we were never trained to be good or great leaders and inclusive leaders. If we’re lucky to have a good role model, then we lucked out. But if we don’t have a good role model that we can emulate, we end up doing a lot of things that create the toxic work cultures that marginalize people at work. And that, quite frankly, doesn’t do justice to the talent that we are leading. And so that is really the core of all the topics that I discussed in the book have to do with: how do we show up as leaders in a way that, rather than create a toxic culture, it cultivates the type of inclusive culture that allows all of our talent to flourish based on their qualities and their abilities? How can we as leaders cultivate those talents, so that we can coach, mentor, and develop them and so that those that have what it takes can rise to the top and continue the leading legacy and be able to lead our teams to higher productivity, to be more cohesive, to collaborate, to innovate, and do all the things that we need our businesses to do to survive and thrive.

Susana G Baumann  17:35  

Very, very interesting. Now, you mentioned that you started with five interviews, right? And then you ended having 41. So how did you select the people who were going to be part of your book number one? And second, what was the reaction when you extended the invitation?

Ginny Baro  18:00  

So number one, I just want to say that if you have any project where you’re thinking of involving other people, people, I think, by nature, meet their need for contribution when they say yes to you. And so number one is I made sure that the topic was interesting, “healing leadership”, everybody said, ‘I’ll talk about that.’ Right? Everybody has an opinion about what critical skills leaders need. Everybody has an opinion as to how they should be developing leaders. And everyone has an opinion about how to develop a unique edge, because the leaders that I asked, they had all done all of those things. So I went out with the goal of finding diversity. I wanted to include the voices of leaders who were just emerging, and leaders who had retired. So I speak to Nicole who’s only been in business for four years out of college. And I speak to Jerome and Nick Donofrio who ran IBM, and who also were the CEO of Sealed Air, the inventor of bubble wrap. So everything in-between, including Susana Baumann, the leader of Latinas in Business, of course, and Pilar Avila, who as we know, or everybody who knows Pilar, she’s running Renovad, and she is really transforming how women show up as leaders in business. And so when you get such a beautiful array of people from different sectors, profit, nonprofit, from different industries, from financial services to pharma, all over the place, I believed that that was going to give the book nice texture and background and speaks to the value of diversity and inclusion.

experiential retreats

Pilar Avila, Founder and CEO, InterDUCTUS and Renovad

Susana G Baumann  20:21  

Which gives you a fantastic opportunity to showcase like you said, a very, very wide range of opinions and attitudes towards leadership, and also different modalities and different styles of leadership, which is important for people to be able to choose, ‘Well, this is my my type of leadership that I can follow and service.’ 

Ginny Baro 20:45

Absolutely. Yeah. 

Susana G Baumann 20:47

So Ginny, tell me, just to end this interview: What is the main takeaway? Why do I have to buy the book? 

Ginny Baro  21:16  

For me, it’s really about what I mentioned, we did not get a leadership manual when we became leaders. And I believe that leadership is a skill that can be developed, like anything when it comes to self development, when we take ourselves and our development seriously, and we identify what are those leadership skills are: communication, empathy, empowering our team, setting the vision, being the conduit for change and transformation, leading with flexibility, all those skills that are so important as leaders, that once we know what they are, we can become that type of leader.

Dr. Ginny Baro on leadership: “I believe that leadership is a skill that can be developed…and when we identify what are those leadership skills are: communication, empathy, empowering our team, [etc]…we can become that type of leader.”

And if we’re not leading in our business roles, right now, guess what? We are all leaders in our own life. So my biggest takeaway and desire for this book is for people to have this roadmap. And they can assess, ‘how am I doing against these critical leadership skills?’ And if they don’t have one of those skills, they now know and they have the tools in the book to acquire the skills, and the resources, because I’m also creating a wonderful community of leaders, where they can reach out to any of the 41 leaders, including myself, and learn more, and continue to expand their network. And this is one of the topics that I discussed at length in the book: How to build an inclusive network of allies and supporters that will support your career and that will help you reach your full potential, because we cannot do this alone. And if we even try, we will find out that we will fail really fast.

Susana G Baumann  22:58  

Correct. Yes, we have to create these networks of collaboration among leaders, among businesses, among women, among all the qualifiers and labels that you can imagine, because that’s when you get the momentum that is necessary to develop the type of leadership that we want for our children, for our employees, for our communities. That’s the attitude of service that you have had for many, many years. And I commend you extremely for that. I think you’re a really brilliant professional in what you do. And congratulations on the new book.

Ginny Baro  23:51  

Thank you, Susana, and I’m always so grateful to you.

To get your copy of Healing Leadership, out April 14th, and access everything related to the book from bonuses to downloads and become part of the Healing Leadership community, visit HealingLeadership.com

Latinas in Business partners with Rutgers’ Entrepreneurship Pioneers Initiative (EPI) Program

Jasmine Cordero is the director of Rutgers’ award-winning Entrepreneurship Pioneers Initiative (EPI) Program where she manages the 9-month training program focused on helping entrepreneurs in NJ grow their businesses and attain resources, financial coaching, peer-mentoring, and networking opportunities. 

Entrepreneurship Pioneers Initiative

Apply today! Deadline March 31.

The Entrepreneurship Pioneers Initiative (EPI) offered by Rutgers University’s Center for Urban Entrepreneurship & Economic Development (CUEED) is an exclusive program that has helped countless entrepreneurs grow and improve their businesses for over 13 years. 

Now, Latinas in Business is becoming Strategic Partners with Rutgers’ EPI program to bring our Members more support and resources and help them get their businesses to the next level. Latina in Business Members will receive an exclusive discount on the program, paying only $300 instead of $550. 

Additionally, Rutgers will be sponsoring 3 scholarships for Latina in Business Members each year. 

“We are grateful and excited that Rutgers EPI program has partnered with Latinas in Business to give access to better knowledge, support and resources to our members. Latina entrepreneurs are a hard-working community that can use all the help they can get,” said Latinas in Business President and CEO, Susana G Baumann. 

Susana G Baumann with 2019 Latinas in Business Pitch Competition winners.

How the EPI Program will help you grow your business

Speaking with Jasmine, she explains what the EPI Program does, what participants can expect and gain from the program, and how to apply. 

“The EPI is an award-winning program and has won several national and international awards for its innovative curriculum and aiding economic development. The goal is to help entrepreneurs have thriving, sustainable and profitable businesses.

Participants receive intensive business training, individual business and financial coaching, peer mentoring, networking opportunities and mentoring over a 9-month period to help them grow and improve their businesses. The program also helps participants develop the skills and tools needed to recover from the COVID-19 pandemic and any other crisis that their business may face.” 

Jasmine Cordero as one of the judges at the 2019 Latinas in Business Pitch Competition.

What do small Business owners take away from the program? 

“Entrepreneurs leave the program with a road map, actionable, and measurable plan on how they are going to grow their business within the next three years. They also leave with an expanded network, a support network, and increased business knowledge to help them with their business growth.”

How do they graduate, and what are the requirements for graduation? 

To gain the full benefit of the EPI program, all participants must commit to:

    • Half a day training sessions biweekly on Fridays (Virtual via Zoom)
    • Additional hours (approximately 6-10) over the nine-month program for business development and financial coaching 
    • Developing and presenting a customized growth plan for your business
Entrepreneurship Pioneers Initiative

Visit https://www.business.rutgers.edu/cueed/epi for more information on the program and how to apply.

Is there funding involved?

Each participant will have their own business and financial coaches. As part of the coaching, the business coach will help them identify opportunities to grow and the financial coach will help them find funding. 

Who can apply? 

In order to be able to apply to the program you must be in business/fully operational for at least a minimum of 2 years and located in NJ.

Registration is now open for the 13th cohort. The deadline to apply is March 31. You can complete an application at https://www.business.rutgers.edu/cueed/epi.