2018 Latinas in Business highlights and most read articles

Already gathering the 2018 Latinas in Business highlights! Wow, where did time go? This has been such an intense year for Latinas in Business Inc. that it seems it really flew by. Looking back is the only way you realize how far you’ve become and how many of your goals you have accomplished.

Latinas in Business highlights

Susana G Baumann, President and CEO, Editor in Chief, Latinas in Business Inc.

Here are some Latinas in Business highlights of 2018 and insights of our editorial year on, our dedicated editorial platform that promotes and empowers Latinas in business and the workplace:


  1. We started in March with participation at the “Dream Project” Fundraiser in NYC where Pulitzer Prize winner Junot Diaz dedicated his reading to us. So honored to be part of this visionary event!
  2. In April, we applied –and were approved- for our non-profit status. Born out of an initiative under the umbrella of LCSWorldwide Language and Multicultural Marketing Communications, we achieved this year’s commitment to convert Latinas in Business Inc. in an autonomous non-profit entity with its own resources and its own team.
  3. Also at the end of April we were invited to participate at the “50 Most Powerful Latinas” event in NYC. Such a treat to be surrounded by these amazing Latinas from all industries.

    2018 latinas in business highlights

    50 Most Powerful Latinas event in Columbia University NYC.

  4. In May, we were invited to participate at the “Banking on Latinos for Growth” with LNC Executive Board members and speakers from major banking institutions hosted by Univision. Our most read article of the year!

    Latino market growth

    (L to R) Adriana, Charles Neurenberg, Univision; Jessica J Asencio, LNC; Susana G Baumann and Tathiana Carrasco, Latinas in Business Inc.

  5. We were committed to increase the number of in-person events in 2018. In July, we partnered with Leo Cervantes, Chef and owner at La Playa Restaurant to party the summer off with “Mexican Sushi en La Playa” event.
  6. In August we launched our first “Latinas in Business Monthly Networking Kick Off” in Bloomfield NJ with a total of 98 registered participants. Guest speaker was Rafael Mata, Director of Hudson County Office of Business Opportunity.
  7. At this event, we launched our “Latinas Inner Circle”membership, an opportunity for Latina entrepreneurs to receive a number of benefits including promoting their brand and their businesses and attending our events at discount price.
  8. We followed up with a Latinas in Business Central Jersey Monthly Networking in “Las Marias” Restaurant and 78 registered participants. Guest speaker in his opportunity was Maddie Brooks at Prudential.
  9. At the end of September, we gathered Latina entrepreneurs at the Town Hall Latino Business Meeting with Lt Governor Sheila Oliver and hosted by Perth Amboy Major Wilda Diaz. Main sponsor for this event was Investors Bank. Outstanding success with a Q&A session and networking event and over 100 participants.

    economic growth

    Town Hall Latina Business Meeting in Perth Amboy

  10. In October we worked frantically in putting together our upcoming November “Latina SmallBiz Expo and Pitch Competition.”
  11. November also brought a great opportunity to join the AARP “Women of Certain Age”event at Montclair University with the presence of NJ Majority Leader Loretta Weinberg.

    Susana G Baumann, President and CEO, and Editor in Chief, Latinas in Business Inc.

  12. November 8 finally arrived and we had the most powerful and successful event so far! See the “2018 Latina SmallBiz Expo recap celebrating the economic force of Latina entrepreneurs.” Thanks to the generous hosting of Hudson County Office of Business Opportunity and Hudson County Community College, we were able to have a fantastic event full of highlights and great attendance!
  13. The year ended in a high note when we received the Red Shoe Movement “Leaders Who Walk the Walk” award in NYC.Susana G Baumann

So we are very grateful for all the support from sponsors, hosts and participants that allowed us to continue our mission to advocate for the economic empowerment of the Latina working woman.



  1. Latina community leader in the Bronx inspiring service across gender and cultures

Rev. Carmen Hernandez is a Latina community leader, activist, and advocate, working for people for over 35 years in the Soundview section of the Bronx, NY. Inspired by mentors from a young age, she has always felt a calling to help people. Throughout her years as an activist she has created many organizations and services to help her community. [Continue reading…]

Latina community leader

Rev Carmen Hernandez, a well known figure in the Bronx (Courtesy Rev Carmen Hernandez)

  1. Corporate executive Beth Marmolejos shares insights on being a Latina leader

How hard is it to become a Latina leader? Throughout her career, Beth Marmolejos has risen to leadership roles and achieved great success in her field.  Her story offers some insights and advice to other aspiring Latina leaders.  [Continue reading…]

Latina leadership

  1. Latina entrepreneur Silvina Rodriguez Picaro turns crisis into business opportunity

Latina entrepreneur Silvina Rodriguez Picaro transformed an external crisis into a business opportunity for her marketing communications company. She is the founder of the well-established, award-winning marketing communications agency, SRP Communications & Brand Design, SRP Interactive, and SRP Health Care Communication. Her company has offices in both Miami and Buenos Aires, and serves a variety of clients from startups to global corporations. [Continue reading…]


Latina entrepreneur Silvina Rodriguez Porcaro

Latina entrepreneur Silvina Rodriguez Porcaro


6 Benefits of top management diversity in the hospitality and tourism industry 

The hospitality and tourism industry employs a diverse workforce yet at a senior level there are still issues of equality. Diversity in the hospitality and tourism industry is frequent in lower paid, less skilled jobs. However, senior positions at board level such as CEOs, CFOs and upper management career track are short in minority representation, clearly an issue for the industry’s future and development of skilled workers mirroring its market base.



1.7 Trillion US Latino market growth, opportunity and challenge for banking industry

The explosion of the Latino market growth is no news for the 59 million strong – and growing –Latinos living in the USA. However, in an exclusive interview for with Jessica K Asencio, President of the Latino Networks Coalition, we discussed this “cannot-be-missed” opportunity, which continues to be a challenge for companies that are still hovering on this potential without taking radical action.


Thanks for your support and Happy Holidays for all from us! See you in the New Year!

Latinas in Business Inc. Team

DREAM Project

Latino Networks Coalition and DREAM Project join efforts to favor Dominican youth

The Dominican Republic Education and Mentoring – DREAM Project, a 501(c)3 nonprofit organization that focuses on early childhood education, high quality primary education, holistic youth development, and arts, culture and community enrichment, united New York’s most prominent philanthropists, Latino leaders, and celebrities at their annual benefit at the Italian Academy in Columbia University.

DREAM Project

Members of the LNC Board with Junot Diaz and Susana G Baumann (Credit: Photos by Nana Annan Photography)

Dream Project

Junot Diaz, 2008 Pulitzer Prize and Susana G Baumann, celebrating their friendship Credit

This year’s sponsors who are committed to help the DREAM Project create change and end the cycle of poverty in the Dominican Republic, included  UBS, JetBlue, Fast Enterprises, The RC22 Foundation, Brugal, Dominican Republic Tourism, the Latino Networks Coalition, Beachwold Residential, and Univision 41 Nueva York.

The DREAM Project exclusive event kicked off with a special VIP reading by Junot Díaz, winner of the 2008 Pulitzer Prize, who received the DREAMer of the Year Award, followed by the main event headlined by this year’s awardees.

Diaz was joined by the Principal of The American Ballet Theatre Misty Copeland, Educators of the Year Actor and Head Start Ambassador Taye Diggs, with artist and writer Shane Evans, “School of Rock” Star Brandon Niederauer, and style guru and film director Carlos Lamarche.

In addition, Beachwold Residential was awarded Corporate DREAMer of the Year for the contribution and emphasis they have placed on education in the Dominican Republic.

Dream Project

Tayes Diggs, actor and philanthropist awarded Educator of the Year

“The Sueños Benefit has become a bridge between thousands of disadvantaged youth in the Dominican Republic and our global DREAM community here in NYC. There are so many motivated supporters, just looking for a way to give back. DREAMs innovative solutions for improving education provides that and the benefit is the one night a year we all come together to celebrate that vision,” said Jonathan Wunderlich, Director of Development at DREAM.

All proceeds from the event will go directly towards DREAM’s early childhood development, at-risk youth and workforce development programs, impacting more than 8,000 Dominican youth in 27 different communities.

Dream Project

Michel Zaleski is the Chairman and President of the DREAM Project and a founder of DREAM, with his wife and writer Junot Diaz.

To donate to the DREAM Project visit: