A Latino family business is an opportunity to build wealth for your family but also it can bring a lot of headaches. Here are some recommendations and tips on how successful Latino family-owned businesses have made it through the decades. Since the late 1880s to the 21st century, Latino immigrants have shown their entrepreneurial spirit, […]
Author Archive for: sbaumann2014
About Susana G Baumann
Award-winning journalist, author, multicultural expert, public speaker, small business advocate and the Editor-in-Chief of LatinasinBusiness.us. Susana is an Argentinean immigrant who started her own small business over 20 years ago. Now, through her new digital platform and social media channels, she advocates for the economic empowerment of Latinas in the United States.
Entries by Susana G Baumann
Can your boss tell you the makeup in the workplace you should wear? Or how you should dress or groom yourself while in the office or your job? Yes, they can!
Which of these Latina celebrities is the smartest business woman and why? Are branding, design, influence, charitable work and community responsibility important features of a smart business woman?
Social media for small businesses has become an imperative in today’s competitive business world. Here are some tips from four experts in the field.
College education is an alternative for many Latino families to help their children climb the social ladder but a very hard one when it comes to saving and paying for it. Here’s some insights and resources to make the task easier.
Despite new reports on the increasing Latino economic power –their buying power, insertion in the labor force, and their role as the backbone of Social Security–their role…
If you are a woman in the workplace, you know what “women pay inequality” means: You need to work over 3 more months to earn what your man did last year. Sounds unfair? According to a report from the White House, full-time working women earn 23% less than their male counterparts. Translated to working days, it equals to […]
Many small business owners rely on personal savings and credit cards for funding their business. The excitement and energy that helped them start might turn into stress and despair when cash is not flowing and debt starts piling up. If you are like most small business owners
It was our first year as an immigrant family. A few days before Thanksgiving, a small yellowish envelope with little illustrations of red leaves and orange pumpkins arrived at the house: An invitation to celebrate our first Thanksgiving with new friends in the United States. My family and I arrived in the United States a sunny […]
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