Starting a new business can be costly. Luckily there are many free resources out there to help business owners on a budget. From online tools, free webinars, and more, getting your business off the ground doesn’t have to cost a fortune. One area where many new business owners struggle and often spend a lot of money is digital marketing. Below is a list of free digital marketing resources new entrepreneurs can utilize to help their businesses grow without breaking the bank!

Free digital marketing resources

These are some of the most useful platforms to get the marketing part of your business right on your first try.

Hubspot’s Website Grader

free resources,

This free tool allows you to analyze your most important customer touchpoints. It looks at things like SEO or responsive design and gives you a grade from 1 to 100. 

This is a particularly useful tool if you are not sure why you are not getting visitors or conversions. In short, this tool tells you which areas are working and which ones don’t.

SocialOomph

When dealing with multiple social media accounts, this is a very useful tool that can help you keep track of what you post and where. 

This tool also lets you schedule your posts and it offers you a keyword tracker. If you are starting your business and don’t want to lose track of your social media interaction, the free version of Social Oomph is for you.

Google Keyword Planner

free resources

Good ol’ google! This tool is designed to help you deal with everything related to SEO. It gives you some valuable insight into keywords and search trends. This platform can even help you predict if which keywords will work the best for you. It is free to use, but you need to have a Google Adwords account.

What we’re reading: Jefa in Training: The Business Startup Toolkit for Entrepreneurial and Creative Women 

Canva

free resources

By this time, you should have heard about it. It is a very friendly platform that allows you to create some basic design. The best part is there are a lot of pre-made designs! You can just take one, change text and images, and that’s it! 

LogoMakr

When you start a business, getting a proper logo can be expensive. So if you want to have just a quick logo to start your Facebook or Instagram page, you can use Logomakr. This tool lets you make very basic designs, add text and create simple, but colorful logos for your business.

free resources

To see our full selection of free business resources see here.

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Author

  • Victoria Arena

    Victoria Arena is a writer and student, passionate about writing, literature, and women's studies. She is bilingual, fluent in both English and Spanish. She holds an Associates in Fine Arts for Creative Writing, and a Bachelor's in English Literature from Montclair State University.

By Victoria Arena

Victoria Arena is a writer and student, passionate about writing, literature, and women's studies. She is bilingual, fluent in both English and Spanish. She holds an Associates in Fine Arts for Creative Writing, and a Bachelor's in English Literature from Montclair State University.

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