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startups and entrepreneurs

US Hispanic businesses reach staggering numbers: 4.37 million and counting

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A new report by Business Wire places US Hispanic businesses at over 4.3 million, a number that has grown steadily for the last two decades, beating growth of any other businesses in the United Sates. This article was published on Abasto Magazine by Contributor Kimberly Olivera.
personal brand

Your personal brand, an asset or a liability for your business?

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Is your personal brand a benefit to your business or it carries a load of negative reputation? The way people perceive you -customers, professionals you deal with on a regular basis, potential partners or investors ad more- can make or break your business!
Abasto Magazine Latinas in the USA

LatinasinBusiness.us and Abasto Magazine join efforts to support Latinas in the USA

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Latinas in the USA are the largest growing demographics entering the labor force, opening businesses and increasing their economic power but their rise to decision-making position still lags behind other minorities.
ivan-cruz-jose-marti-award-abasto

Abasto Magazine receives 12 Jose Marti awards at NAHP conference

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Congratulations to our colleagues at Abasto Magazine who have once again demonstrated their professionalism and dedication