personal brand

Your personal brand, an asset or a liability for your business?

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Is your personal brand a benefit to your business or it carries a load of negative reputation? The way people perceive you -customers, professionals you deal with on a regular basis, potential partners or investors ad more- can make or break your business!
Latina Buying food at the supermarket

Is your company a “gringo”? Secrets of successful marketing to Latinos

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Hispanics are the fastest growing ethnic segment expected to grow 167 percent from 2010 to 2050, and they will be the dominant and in many cases the only driver of domestic CPG sales growth. Are you ready for the challenge?
personal brand

5 Social media pitfalls that can get you fired

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Employers are using social media to get to the nitty-gritty about your thoughts, beliefs, values, political views and anything else you willingly put out there.
Latina entrepreneurs

Latina entrepreneurs shine at LatinasinBusiness.us Best Business Awards

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Our Latina entrepreneurs Hipatia Lopez, Jennagloria Pacheco, Nelly Reyes, Maggie Mondragon Cassera, Lu Camarena Meshulam and Luvia Susana Salazar were the bright spot of the amazing LatinasinBusiness.us Best Business Awards at Son Cubano in West New York.

LatinasinBusiness.us announces its Pitch your Business competition

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Join us for our signature event, 2016 LatinasinBusiness.us Best Business Awards and Media Networking Event, to take place at Son Cubano, West New York, NJ on November 29 from 6:00 to 9:00 pm.
SHCCNJ Social Media Ambassadors

Social Media Ambassadors the online force behind the SHCCNJ Annual Convention

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Building a successful event each year requires the effort of…
new book REACH!

Lorraine C Ladish new book REACH!, a story of triumph over hard circumstances

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  Lorraine C Ladish is the prolific bilingual author…
blogging, blog social media

Blogging 101: I’m ready… Now, how do I start a blog?

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Oh man! I wish I would’ve done some research (or had more info.) baaack in the day before deciding I’d start blogging. I could’ve saved some time and money...
CO-CEO Angela Sustaita-Ruiz of the Hispanic PR Blog and Hispanicize 2015, and CO-CEO Cristy Clavijo-Kish of Los Tweens & Teens and Hispanicize Wire.

LatinasinBusiness.us congratulates Hispanicize and DiMedia for successful merger

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Congratulations to our friends at Hispanicize, and DiMe Media, for their recent merger into the Hispanicize Media Group (HMG). You make us proud to be Latinos/as in the USA!