The insanity of technology addiction and why more is less

Are you trapped in the technology addiction? Here are some facts about our so called “productivity” and why we need to disconnect sometimes to do a better job.


Technology addiction and the smartphone

Having my own business has been the perfect game for my “workaholic-ism”: long hours, little vacation time or restful weekends, or other life activities. Little by little, now that I look back, everything that left me some free time –my children leaving for college, or finding time to do the things I love like dancing and or/traveling– was replaced with good ol’ work, always there to fill a blank in my life.

Launching a digital initiative, however, has been by far the most addictive activity of all and I’m not alone. According to an article from Knowledge@Wharton, our lives have become so intertwined with technology that it is hard to distinguish when we are working and when we are living –not for nothing, the Blackberry is also known as the “crackberry.” Computers are being called “the new cigarette,” an addiction that is killing us physically and mentally.

In this article, Carolyn Marvin, a researcher professor on the social impact of communication technologies at the University of Pennsylvania’s Annenberg School for Communication and Journalism, says: “Technology is just a very efficient way of implementing a view we already have of ourselves. That’s the notion that who we are is our ability to produce in the marketplace and constantly show that we are producing.”

Moreover, the view we have of ourselves is not only related to productivity but deeply intertwined with the ideology of a society that has made the so-called American work ethics the center of its national ethos, the “American Dream.” No wonder why millions of immigrants find it fascinating to land in the “purple mountain majesties above the fruited plain!”

technology addiction

Source: graphs.net

In the ideals that freedom is the opportunity for prosperity, success and upward mobility achieved through hard work, we believe that we can do and become anything and everything we want as long as we apply ourselves to it. However, less and less Americans find these principles to be truth these days. In fact, our American Dream has become the daily nightmare of technology addiction, forcing us to be constantly “connected” to our jobs, businesses, social media channels, and networks in the fear that something catastrophic might happen if we fall short of digital presence.

Something catastrophic is happening with technology addiction

And something catastrophic is happening: not only is our workforce losing productivity but also we are losing the opportunity to live in the real world, with real people, doing real things and regaining control of our lives.

A couple of years ago, my daughter –who lives in Argentina– came to visit. Even with Skype, WhatsApp, Facebook, and all the digital ways in which we connect, it is hard for me to not have a present relationship experience with her. I tried to raise my children in a close family environment, and the family for many years were just the three of us, so when she decided to go back to her country of birth, it was a big punch.

One day, we had planned a special sushi lunch just the two of us to catch up. I was waiting for the confirmation of an article I had pitched to a publication at that time, and had my phone on. In truth, I was a little anxious about getting it for that was a well-paid gig. Of course the confirmation came in the middle of our long-awaited time together, and it distracted me from the conversation.

My daughter was truly upset, and she was right –although I did not acknowledge it at the time. “Can you turn off your cell phone for one hour?” she asked. I felt she was not fair and maybe she didn’t have to. All she was asking was my undivided attention after one year of not seeing each other. Do you think it was much to ask?

So there I was, not having a real boss –I have been my own boss for many years now– being enslaved by the need to be constantly present in a world that only exists in the imagination of all we agree to participate in, a world where real emotions and real people are not always present.

Don’t let technology tell you who you are

I have been on Facebook and other social media channels long enough now to experience the damage that the wrong use of these tools can cause in our lives. I’m not a technology basher, on the opposite, I love using and learning it, and when used to our advantage, it can provide a very fulfilling experience.

What I’m not buying anymore –neither should you– is the invariable bombardment of success stories, the “be all you can be” barrage, and the “work your passion and everything else will follow” stories that berate us on a regular basis. Yes, I’ve used the right verb because… what happens then if you don’t achieve? What if you don’t find your passion? What if “everything else” does not follow? Then you feel like the big LOSER, the one that “doesn’t make it happen” because you don’t apply yourself, you don’t work hard enough or simply “doesn’t have it.”

And here we go again, in this merry go round of lies and pressures, letting the good moments in life pass us by, seeing our children leave home before we were really there for them, and allowing this obsessive need to feel important and powerful in a world that only exists in our willingness to take part in it, and will still exist even when we disconnect from it for a two-week vacation.

About Susana G Baumann

Award-winning journalist, author, multicultural expert, public speaker, small business advocate and the Editor-in-Chief of LatinasinBusiness.us. Susana is an Argentinean immigrant who started her own small business over 20 years ago. Now, through her new digital platform and social media channels, she advocates for the economic empowerment of Latinas in the United States.
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